Here, the author seeks to provide effective promotional ideas to gain attention for relatively small costs. Topics covered include: how to implement a positive public relations programme; developing and distributing printed promotions such as programmes and schedules; how to take advantage of radio and television promotion; how to boost attendance using special promotions; and obtaining programme sponsorships.
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Here, the author seeks to provide effective promotional ideas to gain attention for relatively small costs. Topics covered include: how to implement a positive public relations programme; developing and distributing printed promotions such as programmes and schedules; how to take advantage of radio and television promotion; how to boost attendance using special promotions; and obtaining programme sponsorships.
Read Less
