Since 1989, east-central Europe has plunged headlong into reform efforts, and firms large and small have been forced almost overnight to adapt to the demands of a market economy. The case studies on business development in Czechoslovakia which are included in this book illustrate how various industries and specific companies are responding to the challenges of privatization. They cover a range of problems unleashed by reform, including pricing strategies, lay-offs, management styles, methods of privatization, marketing and ...
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Since 1989, east-central Europe has plunged headlong into reform efforts, and firms large and small have been forced almost overnight to adapt to the demands of a market economy. The case studies on business development in Czechoslovakia which are included in this book illustrate how various industries and specific companies are responding to the challenges of privatization. They cover a range of problems unleashed by reform, including pricing strategies, lay-offs, management styles, methods of privatization, marketing and start-up costs.
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