Vance Packard's bestselling books--Hidden Persuaders (1957), Status Seekers (1959), and Waste Makers (1960)--taught the generation that came of age in the late 1950s and early 1960s about the dangers posed by advertising, social climbing, and planned obsolescence. Like Betty Friedan and William H. Whyte, Jr., Packard (1914- ) was a journalist who played an important role in the nation's transition from the largely complacent 1950s to the tumultuous 1960s. He was also one of the first social critics to benefit from and ...
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Vance Packard's bestselling books--Hidden Persuaders (1957), Status Seekers (1959), and Waste Makers (1960)--taught the generation that came of age in the late 1950s and early 1960s about the dangers posed by advertising, social climbing, and planned obsolescence. Like Betty Friedan and William H. Whyte, Jr., Packard (1914- ) was a journalist who played an important role in the nation's transition from the largely complacent 1950s to the tumultuous 1960s. He was also one of the first social critics to benefit from and foster the newly energized social and political consciousness of this period. Based in part on interviews with Packard, Daniel Horowitz's intellectual biography focuses on the period during which Packard left magazine writing to author his most famous works of social criticism. Horowitz traces the influence of Packard's education and early years in rural Pennsylvania, providing a deeper understanding of his thought and his later books. Packard's life, Horowitz contends, illuminates the dilemmas of a freelance social critic without inherited wealth or academic affiliation. His career also expands our understanding of how one era shaped the next, underscoring how the adversarial 1960s drew on the mass culture of the previous decade. Originally published in 1994. A UNC Press Enduring Edition -- UNC Press Enduring Editions use the latest in digital technology to make available again books from our distinguished backlist that were previously out of print. These editions are published unaltered from the original, and are presented in affordable paperback formats, bringing readers both historical and cultural value.
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Seller's Description:
First Edition, first printing with full number line in near fine/ very good condition. The pages are clean and crisp, in like new condition, with no bent corners. Boards are as new, and the spine is square and tight. The dust jacket has minor shelf wear on the back. Otherwise the book is in excellent condition with an unclipped DJ, and no remainder mark. All items guaranteed, and a portion of each sale supports social programs in Los Angeles. Ships from CA.
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Seller's Description:
Fine in near fine jacket. Inscribed by Horowitz! Beige cloth boards in dust jacket, octavo, sparsely illustrated in b&w. Book has handsome boards and tight binding, text clean and unmarked. DJ has hint of edgewear and rubbing.
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Seller's Description:
Fine in Fine jacket. 8vo-over 7¾"-9¾" tall. 375 pages. "Vance Packard's number one best sellers, Hidden Persuaders, Status Seekers and Waste Makers-taught the generation of Americans that came of age in the late 1950s and early 1960s about the dangers posed by advertising, social climning and planned obsolescence." FINE HARCOVER, FINE DUST JACKET.