In an increasingly diverse society, the necessity for intercultural communication is becoming more apparent. This book is comprehensive, current in its approach to cultural differences and organized clearly. Divided into 21 chapters, the book guides the student through the key concepts of communication and culture with a chapter for each main area such as interpersonal, nonverbal, multicultural and subcultural. While the mainstream cultural divisions are well defined, Fred E Jandt also looks at subcultures and aspects of ...
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In an increasingly diverse society, the necessity for intercultural communication is becoming more apparent. This book is comprehensive, current in its approach to cultural differences and organized clearly. Divided into 21 chapters, the book guides the student through the key concepts of communication and culture with a chapter for each main area such as interpersonal, nonverbal, multicultural and subcultural. While the mainstream cultural divisions are well defined, Fred E Jandt also looks at subcultures and aspects of cultural variance and assimilation such as use of language, immigrant acculturation and sexual preferences. Much of the material in the book is designed to help students build communication skills with particular emphasis on crossing cultural barriers. The emphasis on experiential learning through student activities is aided by use of the student workbook.
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