*Practical techniques show you how to develop effective public relations skills and implement publicity campaigns *Clear text and illustrations cover every aspect of creating and monitoring media coverage *Simple checklists enable you to be fully prepared for presentations, events, and handling crises *Accessible flow charts and diagrams explore different options for creating the right image and provide useful examples
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*Practical techniques show you how to develop effective public relations skills and implement publicity campaigns *Clear text and illustrations cover every aspect of creating and monitoring media coverage *Simple checklists enable you to be fully prepared for presentations, events, and handling crises *Accessible flow charts and diagrams explore different options for creating the right image and provide useful examples
Read Less
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Seller's Description:
Very Good. Very Good condition. A copy that may have a few cosmetic defects. May also contain a few markings such as an owner's name, short gifter's inscription or light stamp.
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Seller's Description:
Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
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Seller's Description:
This is a used book in good condition and may show some signs of use or wear. This is a used book in good condition and may show some signs of use or wear.