America's preeminent management authority shows executives many new ways of winning the global business game in the 1990s and beyond. Drucker explores such topics as the new cost-savings revolution in retailing, the urgent requirement for each company to have a "theory of business" and the need for executives to routinely seek new kinds of business and market information that today's technology provides.
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America's preeminent management authority shows executives many new ways of winning the global business game in the 1990s and beyond. Drucker explores such topics as the new cost-savings revolution in retailing, the urgent requirement for each company to have a "theory of business" and the need for executives to routinely seek new kinds of business and market information that today's technology provides.
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Publisher:
Penguin Random House Audio Publishing Group
Published:
0
Language:
English
Alibris ID:
16928032920
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Seller's Description:
Book 4 audio cassettes in cardboard pictorial box. Read by Joseph Campanella; preface read by Drucker. Run time about 6 hours. Top name in management brings fresh wisdom and counsel on coping with rapid change and uncertainty. US economy's power shift, competition in global market; new international markets and opportunities and challenges of doing business with Japan and China.
