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Marketing Logistics - Christopher, Martin
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An examination of the way customers in all types of markets respond to customer service and product availability. The book uses examples from leading-edge companies around the world to show how logistics strategy can be used to gain significant competitive advantage and increased profitability.

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Marketing Logistics 2015, Routledge, London

ISBN-13: 9781138174290

2nd edition

Hardcover

Marketing Logistics 2003, Routledge, Oxford

ISBN-13: 9780750652247

2nd edition

Trade paperback

Marketing Logistics 1997, Butterworth-Heinemann, Oxford, England

ISBN-13: 9780750622097

Trade paperback