One of the first books in a series co-published with Cranfield School of Management, "Corporate Strategy and Financial Evaluation" offers a study of how the combination of strategic and financial appraisal can add an extra dimension to corporate decision-making. Tony Grundy shows how many major corporate failures can be attributed to management pursuing a "strategic vision" independent of financial realism. By providing a workable framework for linking strategic and financial appraisal to achieving corporate success, he ...
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One of the first books in a series co-published with Cranfield School of Management, "Corporate Strategy and Financial Evaluation" offers a study of how the combination of strategic and financial appraisal can add an extra dimension to corporate decision-making. Tony Grundy shows how many major corporate failures can be attributed to management pursuing a "strategic vision" independent of financial realism. By providing a workable framework for linking strategic and financial appraisal to achieving corporate success, he then goes on to demonstrate how management can avoid such failures. The framework was tested on senior managers in a number of large UK organizations - Rolls Royce, Grand Metropolitan, London Underground, Post Office Counters and BP, and Grundy provides detailed case studies to show how it works in practice. Tackling a complex subject, Grundy begins by looking at the problems associated with taking the integrated approach he is recommending and then analyzes each major aspect of the process and the implications for financial decision-making, particularly longer-term. Although research-based, this new text is written primarily for practising managers but will also appeal to students from a wide range of business disciplines.
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Add this copy of Corporate Strategy and Financial Decisions to cart. $15.77, fair condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1993 by Kogan Page Ltd.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. Book contains pencil markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 500grams, ISBN: 9780749407445.
Add this copy of Corporate Strategy and Financial Decisions (Cranfield to cart. $676.95, very good condition, Sold by Reuseabook rated 4.0 out of 5 stars, ships from Gloucester, GLOS, UNITED KINGDOM, published 1992 by Kogan Page Ltd.
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Seller's Description:
Dispatched, from the UK, within 48 hours of ordering. Though second-hand, the book is still in very good shape. Minimal signs of usage may include very minor creasing on the cover or on the spine.
Add this copy of Corporate Strategy and Financial Decisions (Cranfield to cart. $54.84, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1992 by Taylor & Francis Group.
