A guide to winning, establishing and managing strategic alliances aimed at managers in companies of any size. Segil covers every important type of alliance, including partnerships, joint ventures, distribution deals and equity investments, describing how to make these alliances and providing case studies.
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A guide to winning, establishing and managing strategic alliances aimed at managers in companies of any size. Segil covers every important type of alliance, including partnerships, joint ventures, distribution deals and equity investments, describing how to make these alliances and providing case studies.
Read Less