Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained them. Some of the key concepts discerned in this study, comments Collins, "fly in the face of our modern business culture and will, quite frankly, upset some people". Abridged.
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Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained them. Some of the key concepts discerned in this study, comments Collins, "fly in the face of our modern business culture and will, quite frankly, upset some people". Abridged.
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