From Grant Hunter and Jon Burkhart, the duo behind the Urgent Genius website, Newsjacking features over 100 examples of outstanding creative advertising from around the world that use topicality and viral techniques to communicate with audiences at high speed. Based on the themes and concepts the authors have devised through their groundbreaking research, Newsjacking combines principles and creative strategies with inspiring yet rapidly executed work to show how for advertising to be effective it has to move fast. Global ...
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From Grant Hunter and Jon Burkhart, the duo behind the Urgent Genius website, Newsjacking features over 100 examples of outstanding creative advertising from around the world that use topicality and viral techniques to communicate with audiences at high speed. Based on the themes and concepts the authors have devised through their groundbreaking research, Newsjacking combines principles and creative strategies with inspiring yet rapidly executed work to show how for advertising to be effective it has to move fast. Global brands are featured throughout and campaigns for Nestl�, Puma, Samsung, Adidas, Heineken, Johnnie Walker and FIAT are included, among many others.
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Add this copy of Newsjacking to cart. $6.76, new condition, Sold by Kennys.ie rated 4.0 out of 5 stars, ships from Galway, IRELAND, published 2013 by Thames & Hudson Ltd.
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Seller's Description:
New. Based on the themes and concepts the authors have devised through their research, this title combines principles and creative strategies with inspiring yet rapidly executed work to show how for advertising to be effective it has to move fast. It features Global brands throughout and includes campaigns for Nestle, Samsung, Adidas, and Heineken. Num Pages: 224 pages, 400 colour illustrations. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 225 x 279 x 26. Weight in Grams: 1326. 2013. Hardcover.....We ship daily from our Bookshop.
Add this copy of Newsjacking: the Urgent Genius of Real-Time Advertising to cart. $6.99, very good condition, Sold by Brit Books rated 4.0 out of 5 stars, ships from Milton Keynes, BUCKINGHAMSHIRE, UNITED KINGDOM, published 2013 by Thames and Hudson.
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Very good. Simply Brit – welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there's something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality.
Add this copy of Newsjacking to cart. $22.99, very good condition, Sold by HPB-Movies rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2013 by Thames & Hudson.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Newsjacking to cart. $83.47, new condition, Sold by GridFreed rated 5.0 out of 5 stars, ships from North Las Vegas, NV, UNITED STATES, published 2013 by Thames & Hudson.
Add this copy of Newsjacking to cart. $11.09, good condition, Sold by ThriftBooks-Baltimore rated 4.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2013 by Thames & Hudson.
Add this copy of Newsjacking to cart. $12.00, very good condition, Sold by HPB-Diamond rated 4.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2013 by Thames & Hudson.
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Seller's Description:
Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Add this copy of Newsjacking to cart. $13.09, good condition, Sold by Academybookshop rated 4.0 out of 5 stars, ships from Long Island City, NY, UNITED STATES, published 2013 by Thames & Hudson.
Add this copy of Newsjacking to cart. $41.63, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2013 by Thames & Hudson.