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Passions Within Reason: The Strategic Role of the Emotions

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Passions Within Reason: The Strategic Role of the Emotions - Frank, Robert H
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The "Me" generation has justified itself by appealing to social scientists who see selfishness as the only rational basis for action. But what are we to make of selfless acts in business, personal life, even politics? In this provocative book, Robert Frank shows us that looking out for Number One may require that we look out for others, too. He finds his evidence in our emotional acts. Like the blush on telling a lie, they can serve as hard-to-fake signals of a commitment to social values. We recognize these signs; we know ...

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Passions Within Reason: The Strategic Role of the Emotions 1988, W. W. Norton & Company, New York, NY

ISBN-13: 9780393026047

Hardcover