This volume is a guide to the advertising industry. Focusing on account planning, it demonstrates ways of communicatiing a brand in a motivating way, in order to grab the attention of a target audience.
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This volume is a guide to the advertising industry. Focusing on account planning, it demonstrates ways of communicatiing a brand in a motivating way, in order to grab the attention of a target audience.
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Condition: Reverse
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Pub Date: Reverse
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Edition: 1997, Cassell
Trade paperback,
Very Good
Details: ISBN:
0304701432
ISBN-13:
9780304701438
Pages:
224
Edition:
2nd edition
Publisher:
Cassell
Published:
1997
Language:
English
Alibris ID:
18016084845
Shipping Options: Standard Shipping: $4.61
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Seller's Description: Very good. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
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Edition: 1997, Cassell
Trade paperback,
Good
Available Copies: 2
Details: ISBN:
0304701432
ISBN-13:
9780304701438
Pages:
224
Edition:
2nd edition
Publisher:
Cassell
Published:
1997
Language:
English
Alibris ID:
17234530805
Shipping Options: Standard Shipping: $4.61
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Seller's Description: Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.
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Edition: 1997, Cassell
Trade paperback,
New
Details: ISBN:
0304701432
ISBN-13:
9780304701438
Pages:
224
Edition:
2nd edition
Publisher:
Cassell
Published:
05/1997
Language:
English
Alibris ID:
17817116008
Shipping Options: Standard Shipping: $4.61
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Seller's Description: New. Size: 9x6x0; New. In shrink wrap. Looks like an interesting title!
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ISBN-13: 9780826457400
2nd edition
Paperback
ISBN-13: 9780304701438
2nd edition
Trade paperback
