Every company can point to a growth strategy. Far fewer, however, systematically implement them; instead, they spend their time on incremental innovations, or rely on acquisitions. Still, organic, internal growth, accomplished through product line renewal and new service development, is essential to the long-term vitality of corporations across all industries. The FASTPATH to Growth takes on the challenge large corporations have in generating internal innovation-developing new product lines that address new market ...
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Every company can point to a growth strategy. Far fewer, however, systematically implement them; instead, they spend their time on incremental innovations, or rely on acquisitions. Still, organic, internal growth, accomplished through product line renewal and new service development, is essential to the long-term vitality of corporations across all industries. The FASTPATH to Growth takes on the challenge large corporations have in generating internal innovation-developing new product lines that address new market applications and provide the corporation with new streams of revenue. It integrates the key disciplines-new product strategy, user research, concept development and prototyping, market testing, and business modeling-needed for enterprise growth. The book illustrates its framework with in-depth examples of companies that have leveraged their core technologies to new markets and new types of uses in order to generate impressive results, including IBM, Honda, and Mars. Many of these examples contain templates that readers can use in their own projects. The book ends by addressing the human side of new market applications, providing advice on what executives and innovation team leaders must do to execute the steps of Meyers framework for new market applications development. This comprehensive management guide should appeal to practitioners in research and development, new business development strategists, and product managers, along with students in engineering management, innovation management, and corporate strategy courses that focus on technology industries.
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Add this copy of The Fast Path to Corporate Growth Leveraging Knowledge to cart. $49.39, new condition, Sold by Books2anywhere rated 5.0 out of 5 stars, ships from Fairford, GLOUCESTERSHIRE, UNITED KINGDOM, published 2007 by Oxford University Press Inc.
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Add this copy of The Fast Path to Corporate Growth Leveraging Knowledge to cart. $54.35, new condition, Sold by Paperbackshop International rated 5.0 out of 5 stars, ships from Fairford, GLOS, UNITED KINGDOM, published 2007 by Oxford University Press Inc.
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PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.
Add this copy of Fast Path to Corporate Growth: Leveraging Knowledge and to cart. $43.16, like new condition, Sold by GreatBookPricesUK5 rated 4.0 out of 5 stars, ships from Castle Donington, DERBYSHIRE, UNITED KINGDOM, published 2007 by Oxford University Press, USA.
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Fine. Sewn binding. Cloth over boards. With dust jacket. 336 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of Fast Path to Corporate Growth: Leveraging Knowledge and to cart. $47.76, new condition, Sold by GreatBookPricesUK5 rated 4.0 out of 5 stars, ships from Castle Donington, DERBYSHIRE, UNITED KINGDOM, published 2007 by Oxford University Press, USA.
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New. Sewn binding. Cloth over boards. With dust jacket. 336 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
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Add this copy of The Fast Path to Corporate Growth: Leveraging Knowledge to cart. $8.57, good condition, Sold by Alibris rated 5.0 out of 5 stars, ships from NV, USA, published 2007 by Oxford University Press, USA.
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Good in good dust jacket. Good, wear to edges, corners bumped, small tear to back paste-down repaired with scotch tape, In good dust jacket. wear and crease to dj. Sewn binding. Paper over boards. With dust jacket. 326 p. Contains: Illustrations.
Add this copy of The Fast Path to Corporate Growth: Leveraging Knowledge to cart. $8.74, very good condition, Sold by More Than Words rated 5.0 out of 5 stars, ships from Waltham, MA, UNITED STATES, published 2007 by Oxford University Press, USA.
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