The planning and launch of the AS 400 minicomputer gave rise to the remarkable transformation of IBM, the world's largest computer company. This is the story of the 28-month period that saw this international giant shed its rigid bureacracy to become a more dynamic and flexible organization, capable of rapid product development. In addition, the book examines the business principles that guided IBM and shows how they can be profitably employed by companies of any size to improve their product development strategies.
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The planning and launch of the AS 400 minicomputer gave rise to the remarkable transformation of IBM, the world's largest computer company. This is the story of the 28-month period that saw this international giant shed its rigid bureacracy to become a more dynamic and flexible organization, capable of rapid product development. In addition, the book examines the business principles that guided IBM and shows how they can be profitably employed by companies of any size to improve their product development strategies.
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Seller's Description:
Book is in good condition and may contain underlining or highlighting and minimal wear. The book can also include library labels. May not contain miscellaneous items toys dvds etc. We offer 100% money back guarantee and fast customer support.
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Seller's Description:
Fair. There is handwriting, stickers or numbers inside the front cover Stains on outside cover/inside the book. Cover/Case has some rubbing and edgewear. Access codes, CD's, slipcovers and other accessories may not be included.
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Seller's Description:
Very Good in Very Good jacket. Size: 8vo-over 7; Signed by Author Type: Hardback First Printing. Presentation Copy, with inscription and signature of author Roy Bauer and Victor Tang on front endpaper. Hardcover Book and Jacket in Very Good Condition. Handsome binding in blue half cloth w/silver titles, dark gray boards, very clean with faint rubbing of spine end edges and corners. Tight & solid, square with sharp edges. Text block edges clean and white. Text has a few sentences highlighted, but otherwise very clean and free from markings, no creasing. Jacket is unclipped, bright and glossy, rubbed, no wear to extremities. The inside story of the management principles that produced the best-selling AS/400, helped to transform Big Blue into a market-driven company, and won the coveted Malcolm Baldridge National Quality Award. 219 pages with Bibliography and Index. 6.25 x 9.5 inches. 1992, Oxford University Press, New York, New York, USA.
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Seller's Description:
Dust Jacket Included. Signed by Author(s) DUST JACKET (UNCLIPPED); SIGNED AND INSCRIBED ON THE HALF TITLE PAGE. "TO STEW: THIS BOOK ILLUSTRATES THE APPLICATION OF MODERN MONTHLY GRAPHS TO THE DESIGN OF THE IBM AS/400. I HOPE YOU FIND IT OF INTEREST. JULY '92."; ALSO LAID IN LOOSE IS A TYPED LETTER SIGNED BY WIND TO STEWART RESNICK. "DEAR STEW: ENCLOSED IS MY LATEST CO-AUTHORED BOOK DESCRIBING THE APPLICATION OF RECENT MARKETING CONCEPTS AND TOOLS TO THE DEVELOPMENT OF THE IBM AS/400. I HOPE YOU FIND THE TEN PRINCIPLES AND THE APPLICATION OF INTEREST."; RESNICK IS THE CHAIRMAN AND CHIEF EXECUTIVE OFFICER OF THE FRANKLIN MINT. FIRST EDITION FINE, FRESH BRIGHT COPY.
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Seller's Description:
Used book in good and clean conditions. Pages and cover are intact. Limited notes marks and highlighting may be present. May show signs of normal shelf wear and bends on edges. Item may be missing CDs or access codes. May include library marks. Fast Shipping.
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Seller's Description:
Fair. May contain writing notes highlighting bends or folds. Text is readable book is clean and pages and cover mostly intact. May show normal wear and tear. Item may be missing CD. May include library marks. Fast Shipping.
