Essentials of Strategic Management responds head-on to the growing requests by business faculty for a concise, theory-driven strategic management concepts and cases text. This first edition text was written with four objectives in mind: 1) Although relatively brief in length, the text would provide students with an up-to-date and thorough understanding of essential strategic management concepts and analytic tools; 2) The text would simplify the task of demonstrating student learning through course embedded assessment; 3) ...
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Essentials of Strategic Management responds head-on to the growing requests by business faculty for a concise, theory-driven strategic management concepts and cases text. This first edition text was written with four objectives in mind: 1) Although relatively brief in length, the text would provide students with an up-to-date and thorough understanding of essential strategic management concepts and analytic tools; 2) The text would simplify the task of demonstrating student learning through course embedded assessment; 3) Like our works preceding this text, it would include especially well-written cases involving headline strategic issues; and lastly, 4) The text could serve as the theoretical foundation of a teaching approach incorporating a business strategy simulation.
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Seller's Description:
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Edition:
Presumed to be 1st as edition is unstated
Publisher:
Irwin/McGraw-Hill
Published:
2009
Language:
English
Alibris ID:
11621780700
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Standard Shipping: $4.59
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Seller's Description:
Good Condition. Light shelf and corner wear, Slight curl to the front right corner, Text appears clean, Binding is in good sturdy condition. 481 pages. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Business, Finance & Marketing; ISBN: 0073530301. ISBN/EAN: 9780073530307. Pictures of this item not already displayed here available upon request. Inventory No: 1561017550.
