""How To Write A Good Advertisement"" by Victor O. Schwab is a comprehensive guide to creating effective advertisements. The book is designed for anyone who wants to learn how to write compelling copy that captures the attention of their target audience and motivates them to take action. Schwab provides practical advice on how to write headlines, subheads, body copy, and calls to action that will resonate with readers and inspire them to buy your product or service. He also covers the essential elements of successful ...
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""How To Write A Good Advertisement"" by Victor O. Schwab is a comprehensive guide to creating effective advertisements. The book is designed for anyone who wants to learn how to write compelling copy that captures the attention of their target audience and motivates them to take action. Schwab provides practical advice on how to write headlines, subheads, body copy, and calls to action that will resonate with readers and inspire them to buy your product or service. He also covers the essential elements of successful advertising, including understanding your target audience, identifying your unique selling proposition, and creating a compelling offer. The book is full of real-world examples of successful advertisements and includes exercises and worksheets to help readers apply the principles they learn. Whether you're a small business owner, a marketing professional, or a freelance copywriter, ""How To Write A Good Advertisement"" is an invaluable resource for anyone who wants to create effective advertising that gets results.This scarce antiquarian book is a facsimile reprint of the old original and may contain some imperfections such as library marks and notations. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions, that are true to their original work.
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Seller's Description:
Fair in poor dust jacket. Light shelf wear and corner bumping, jacket is torn and creased heavily, foredge of pages deckled, foxing along page edges, front hinge strained. Edge Sunned Grey Cloth Boards, 227pgs with index