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Global Brand Strategy: World-Wise Marketing in the Age of Branding
by Steenkamp, Jan-Benedict
2017, Palgrave MacMillan
ISBN-13:
9781349949939
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1349949930
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Global Brand Strategy: World-Wise Marketing in the Age of Branding
2017, Palgrave MacMillan
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1349949930
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2017 edition
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2017
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Global Brand Strategy: World-Wise Marketing in the Age of Branding
by Steenkamp, Jan-Benedict
2017, Springer
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9781349949939
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1349949930
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