Add this copy of Return on Ideas: A Practical Guide to Making Innovation to cart. $32.77, new condition, Sold by Booksplease rated 4.0 out of 5 stars, ships from Southport, MERSEYSIDE, UNITED KINGDOM, published 2007 by Wiley.
Add this copy of Return on Ideas: a Practical Guide to Making Innovation to cart. $38.16, new condition, Sold by Kennys.ie rated 4.0 out of 5 stars, ships from Galway, IRELAND, published 2007 by Wiley.
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Seller's Description:
New. Delivering innovation has become the number-one item on the marketing director's agenda. Innovation is no longer an occasional "extra, " but something demanded by retailers, shareholders, and, above all, consumers. Yet, many of today's marketers never move beyond making flavor changes, just to keep the brand alive. Num Pages: 280 pages, Illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 244 x 195 x 22. Weight in Grams: 752. 2007. 1st Edition. Hardcover.....We ship daily from our Bookshop.
Add this copy of Return on Ideas: a Practical Guide to Making Innovation to cart. $45.28, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2007 by Wiley.