Honorata Howaniec

Honorata Howaniec holds a PhD in Economics and is Assistant Professor in the Department of Marketing and Entrepreneurship, Faculty of Management and Transport, University of Bielsko-Biala (Poland). Her research interests include corporate social responsibility, value-based marketing, brand management, competitiveness and innovativeness. She is a member of the Committee for Organizational and Management Sciences of the Polish Academy of Sciences and an expert of the Polish Agency for Enterprise...See more

Honorata Howaniec holds a PhD in Economics and is Assistant Professor in the Department of Marketing and Entrepreneurship, Faculty of Management and Transport, University of Bielsko-Biala (Poland). Her research interests include corporate social responsibility, value-based marketing, brand management, competitiveness and innovativeness. She is a member of the Committee for Organizational and Management Sciences of the Polish Academy of Sciences and an expert of the Polish Agency for Enterprise Development and National Center for Research and Development. See less