'When everybody zigs, zag, ' says Marty Neumeier in this fresh view of brand strategy. ZAG follows the ultra-clear 'whiteboard overview' style of the author's first book, The Brand Gap, but drills deeper into the question of how brands can harness the power of differentiation. The author argues that in an extremely cluttered marketplace, tradit
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'When everybody zigs, zag, ' says Marty Neumeier in this fresh view of brand strategy. ZAG follows the ultra-clear 'whiteboard overview' style of the author's first book, The Brand Gap, but drills deeper into the question of how brands can harness the power of differentiation. The author argues that in an extremely cluttered marketplace, tradit
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Add this copy of Zag: the Number-One Strategy of High-Performance Brands to cart. $19.30, good condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2007 by New Riders.
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This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 350grams, ISBN: 9780321426772.
Add this copy of Zag: the Number-One Strategy of High-Performance Brands to cart. $26.50, good condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 2007 by New Riders.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 350grams, ISBN: 9780321426772.
Add this copy of Zag: the Number One Strategy of High-Performance Brands to cart. $10.83, good condition, Sold by Goodwill Indust. of San Diego rated 5.0 out of 5 stars, ships from San Diego, CA, UNITED STATES, published 2006 by New Riders Publishing.
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There are sticker(s) on the outside. It may be ex-library or ex-school and marked as such. Discoloration on cover or page edges. The book has been read but is in good condition. There is minor to moderate wear to the outside, including scuffs, corner dings, & edge curls. It stand/lays flat. The majority of pages are undamaged with minimal creasing. Used books should not be expected to come with working access codes or bundled media. Please ask to verify before purchase.
Add this copy of Zag: the Number One Strategy of High-Performance Brands to cart. $10.85, fair condition, Sold by Good Books Will Follow rated 4.0 out of 5 stars, ships from Blue Springs, MO, UNITED STATES, published 2006 by New Riders Publishing.
Add this copy of Zag: the Number One Strategy of High-Performance Brands to cart. $10.86, good condition, Sold by Blue Vase Books rated 5.0 out of 5 stars, ships from Interlochen, MI, UNITED STATES, published 2006 by New Riders.
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The item shows wear from consistent use but it remains in good condition and works perfectly. All pages and cover are intact including the dust cover if applicable. Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs access code or other supplemental materials.
Add this copy of Zag: the Number One Strategy of High-Performance Brands to cart. $10.86, good condition, Sold by Goodwill Books rated 5.0 out of 5 stars, ships from Hillsboro, OR, UNITED STATES, published 2006 by New Riders Publishing.
Add this copy of Zag: the Number One Strategy of High-Performance Brands to cart. $10.86, fair condition, Sold by Goodwill Books rated 5.0 out of 5 stars, ships from Hillsboro, OR, UNITED STATES, published 2006 by New Riders Publishing.
Add this copy of Zag: the Number One Strategy of High-Performance Brands to cart. $12.00, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2006 by New Riders.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Zag: the Number One Strategy of High-Performance Brands to cart. $18.91, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2006 by New Riders.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Zag: The #1 Strategy of High-Performance Brands to cart. $21.53, like new condition, Sold by GreatBookPricesUK5 rated 4.0 out of 5 stars, ships from Castle Donington, DERBYSHIRE, UNITED KINGDOM, published 2006 by New Riders Publishing.
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Fine. Trade paperback (US). Glued binding. 192 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
