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Travel Marketing, Tourism Economics and the Airline Product: An Introduction to Theory and Practice

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Travel Marketing, Tourism Economics and the Airline Product: An Introduction to Theory and Practice - Camilleri, Mark Anthony
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Offers a comprehensive introduction to customer-centric travel marketing, tourism economics and the airline product Explains strategic and operations management in the travel and airline industries Explores the emerging trends, including travel distribution, revenue management, etourism and interactive marketing, among other topics

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Travel Marketing, Tourism Economics and the Airline Product: An Introduction to Theory and Practice 2018, Springer International Publishing AG, Cham

ISBN-13: 9783319842554

Paperback

Travel Marketing, Tourism Economics and the Airline Product: An Introduction to Theory and Practice 2017, Springer, Cham

ISBN-13: 9783319498485

2018 edition

Hardcover