The Super Bowl is not just the crowning glory of football, it is the ultimate arena for advertising. It is the place for advertisers to be seen and to showcase their best work to the audience of some 800 million viewers around the world, which includes advertising, marketing and branding professionals. the Bud Bowl and Whassup? to Mean Joe Greene and Michael Jordan, the commercials have tickled the nation's funny bone and tugged at its heartstrings. The commercial spectacle has grown in magnitude along with the game itself ...
Read More
The Super Bowl is not just the crowning glory of football, it is the ultimate arena for advertising. It is the place for advertisers to be seen and to showcase their best work to the audience of some 800 million viewers around the world, which includes advertising, marketing and branding professionals. the Bud Bowl and Whassup? to Mean Joe Greene and Michael Jordan, the commercials have tickled the nation's funny bone and tugged at its heartstrings. The commercial spectacle has grown in magnitude along with the game itself to become an integral part of the annual event. and the embarrassing flops, and telling the behind-the-scenes stories of ads that are significant. Some broke new ground, inaugurated a major campaign, defined a new movement, set a milestone or reflected life at the time in a unique way. The Super Bowl of Advertising will jog memories and be a reminder of how, for some people, the commercials are the best part of the game.
Read Less
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
As New in As New jacket. Book. 9 3/4 h x 7 1/2w. A real nice clean 216 page first edition hardcover with "1" low in number line. The Super Bowl is not just the crowning glory of football. It is the ultimate arena for advertising--the most watched, most anticipated, most expensive, most influential venue for major-league television commercials. It is the place for advertisers to be seen and to showcase their best work to some 800 million viewers around the world and is of intense interest to advertising, marketing, and branding professionals. Many tune in just for the ads, which cost millions to produce and air.
