In this brilliant examination of the characteristics that make us uniquely American, Hammond and Morrison identify seven cultural forces that define us and determine the way we as Americans respond to everything from new ideas to products and services to public policy. Using quintessentially American metaphors such as baseball, Westerns, and jazz, the authors demonstrate how these seven forces shape attitudes and preferences and how they will distinguish us in the global marketplace. 20 photos.
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In this brilliant examination of the characteristics that make us uniquely American, Hammond and Morrison identify seven cultural forces that define us and determine the way we as Americans respond to everything from new ideas to products and services to public policy. Using quintessentially American metaphors such as baseball, Westerns, and jazz, the authors demonstrate how these seven forces shape attitudes and preferences and how they will distinguish us in the global marketplace. 20 photos.
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Seller's Description:
Very Good. Very Good condition. Very Good dust jacket. A copy that may have a few cosmetic defects. May also contain a few markings such as an owner's name, short gifter's inscription or light stamp.
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Seller's Description:
Good. Good condition. Very Good dust jacket. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included.
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Seller's Description:
Very Good in Very Good dust jacket. First Edition in tight clean condition with like jacket. First printing. xii, 324 p. : ill. ; 24 cm. includes bibliographical references (p. 316-318) and index.
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Seller's Description:
Black and White Illustrations and Photos. Near Fine in Near Fine jacket. Hardcover. 8vo-Over 7 3/4"-9 3/4 " Tall. Signed and Inscribed By Author Ffep signed and inscribed by author. Textblock is very clean and tight. binding and dust jacket lightly edge and corner rubbed. 324p., including index.
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Seller's Description:
Very good, good. 324, illus., footnotes, bibliography, index, sticker residue on rear DJ, slight DJ wear and soiling, red mark on top edge. Subtitled: A new framework for quality, productivity and profitability. Foreword by Lew Platt, Chairman and CEO, Hewlett-Packard. In this brilliant examination of the characteristics that make us uniquely American, Hammond and Morrison identify seven cultural forces that define us and determine the way we as Americans respond to everything from new ideas to products and services to public policy. Using quintessentially American metaphors such as baseball, Westerns, and jazz, the authors demonstrate how these seven forces shape attitudes and preferences and how they will distinguish us in the global marketplace.