Skip to main content alibris logo

The Paradox of Excellence: How Great Performance Can Kill Your Business

by ,

Write The First Customer Review
The Paradox of Excellence: How Great Performance Can Kill Your Business - Mosby, David, and Weissman, Michael
Filter Results
Item Condition
Seller Rating
Other Options
Change Currency

All too often, customers take performance--particularly excellent performance--for granted, creating expectations that are difficult to live up to for businesses. The authors provide an entertaining and practical model for building and maintaining high customer loyalty and brand value.

loading
The Paradox of Excellence: How Great Performance Can Kill Your Business 2005, Jossey-Bass, San Francisco, CA

ISBN-13: 9780787981396

Hardcover