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The New Power Base Selling: Master the Politics, Create Unexpected Value and Higher Margins, and Outsmart the Competition

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The New Power Base Selling: Master the Politics, Create Unexpected Value and Higher Margins, and Outsmart the Competition - Holden, Jim, and Kubacki, Ryan
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An updated and revised version of the business classic Power Base Selling. Power Base Selling, originally published in 1990, left readers with an understanding of and language for gaining political advantage within accounts.

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The New Power Base Selling: Master the Politics, Create Unexpected Value and Higher Margins, and Outsmart the Competition 2012, Wiley, Hoboken, NJ

ISBN-13: 9781118206676

Hardcover