Designed for courses in introduction to mass communication, introduction to mass media, and media and society. In this updated online edition, John Vivian provides a cost-effective and accessible version of the original text, taking the phrase using the media to teach the media literally, with an extensive PIN-coded web site. While the printed book is the core content, the web site provides the energy and excitement of the media. There is up-to-date coverage of industries and issues, along with a thoughtful recounting of ...
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Designed for courses in introduction to mass communication, introduction to mass media, and media and society. In this updated online edition, John Vivian provides a cost-effective and accessible version of the original text, taking the phrase using the media to teach the media literally, with an extensive PIN-coded web site. While the printed book is the core content, the web site provides the energy and excitement of the media. There is up-to-date coverage of industries and issues, along with a thoughtful recounting of key events in media history to give students the insight they need to understand the complexity and impact of the media in the 21st century.
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Seller's Description:
Good Condition. Used good, all pages clean, cover has wear Quantity Available: 1. ISBN: 0205322611. ISBN/EAN: 9780205322619. Pictures of this item not already displayed here available upon request. Inventory No: ABE313468702.
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Good Condition. The text has some highlighting, the cover has light shelf wear. Quantity Available: 1. ISBN: 0205322611. ISBN/EAN: 9780205322619. Pictures of this item not already displayed here available upon request. Inventory No: 1560771018.
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Very Good Condition. Text is clean, cover has wear Quantity Available: 1. ISBN: 0205322611. ISBN/EAN: 9780205322619. Pictures of this item not already displayed here available upon request. Inventory No: 1560733379.
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Good Condition. Used good condition, some highlighting Quantity Available: 1. Shipped Weight: Under 1 kilo. ISBN: 0205322611. ISBN/EAN: 9780205322619. Pictures of this item not already displayed here available upon request. Inventory No: ABE290181134.