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The Marketing Director's Handbook Volume 2 2020: Managing Digital Marketing

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The Marketing Director's Handbook Volume 2 2020: Managing Digital Marketing - Arnold, Tim, and Tomlinson, Guy
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The Marketing Director's Handbook Volume 2 brings you up-to-date on the digital age and uniquely sets out how to manage specific digital marketing marketing activities and boost marketing performance. With the advent of C-19 the world has shifted irrevocably to digital. So by understanding digital, and as part of the marketing whole, you will be more effective. The book is packed with practical insights to optimise search, advertising and social media performance. It summarises the digital landscape, key media, and thus ...

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The Marketing Director's Handbook Volume 2 2020: Managing Digital Marketing 2020, The Marketing Directors Ltd, Marloq

ISBN-13: 9780955886027

Paperback