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Street Smart Franchising

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Street Smart Franchising - Mathews, Joe
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Experienced franchisees and franchisors tell entrepreneurs what they need to know before they buy a franchise. Second edition includes a sample copy of the entire UFOC plus 40% new and updated examples. This straight-shooting franchise guide goes beyond the "how to" to teach potential franchisees what to expect when starting a franchise. Real life stories from the trenches illustrate how to cope with the difficulties a franchise presents. The author reveals the personality types most likely to succeed at franchising, and ...

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Street Smart Franchising 2011, Entrepreneur Press

ISBN-13: 9781599184111

2nd Revised, Expanded edition

Trade paperback