Takes the perspective of the general manager at the product line, business unit, and corporate levels. This book addresses the interaction between the different levels of general management - for example, the fit between product strategy and business unit strategy, and the link between business and corporate level technology strategy.
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Takes the perspective of the general manager at the product line, business unit, and corporate levels. This book addresses the interaction between the different levels of general management - for example, the fit between product strategy and business unit strategy, and the link between business and corporate level technology strategy.
Read Less
Add this copy of Strategic Management of Technology and Innovation to cart. $10.18, good condition, Sold by Dream Books Co. rated 4.0 out of 5 stars, ships from Denver, CO, UNITED STATES, published 2008 by McGraw-Hill Education.
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Seller's Description:
Good. Gently used with minimal wear on the corners and cover. A few pages may contain light highlighting or writing but the text remains fully legible. Dust jacket may be missing and supplemental materials like CDs or codes may not be included. Could have library markings. Ships promptly!
Add this copy of Strategic Management of Technology and Innovation to cart. $11.18, good condition, Sold by Gulf Coast Books rated 5.0 out of 5 stars, ships from Memphis, TN, UNITED STATES, published 2008 by McGraw-Hill Education.
Add this copy of Strategic Management of Technology and Innovation to cart. $12.00, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2008 by McGraw-Hill Education.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Strategic Management of Technology and Innovation to cart. $13.67, good condition, Sold by BooksRun rated 4.0 out of 5 stars, ships from Philadelphia, PA, UNITED STATES, published 2008 by McGraw-Hill Education.
Add this copy of Strategic Management of Technology and Innovation to cart. $17.00, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2008 by McGraw-Hill Education.
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Seller's Description:
Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Strategic Management of Technology and Innovation to cart. $18.24, fair condition, Sold by BooksRun rated 4.0 out of 5 stars, ships from Philadelphia, PA, UNITED STATES, published 2008 by McGraw-Hill Education.
Add this copy of Strategic Management of Technology and Innovation to cart. $26.74, good condition, Sold by BGV Books LLC rated 4.0 out of 5 stars, ships from Murray, KY, UNITED STATES, published 2008 by McGraw-Hill Education.
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Good. Exact ISBN match. Immediate shipping. No funny business. Pics available upon request. Sewn binding. Cloth over boards. 1280 p. Contains: Illustrations.
Add this copy of Strategic Management of Technology and Innovation to cart. $41.71, good condition, Sold by TEXTSHUB rated 5.0 out of 5 stars, ships from Franklin Lakes, NJ, UNITED STATES, published 2008 by McGraw-Hill Education.
Add this copy of Strategic Management of Technology and Innovation to cart. $43.91, good condition, Sold by Book Words rated 4.0 out of 5 stars, ships from Midland Park, NJ, UNITED STATES, published 2008 by McGraw-Hill Education.
