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Social Media Marketing: Breakthroughs in Research and Practice, 2 Volume

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Social Media Marketing: Breakthroughs in Research and Practice, 2 volume - Management Association, Information Reso (Editor)
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In the digital age, numerous technological tools are available to enhance business processes. When these tools are used effectively, knowledge sharing and organizational success are significantly increased. Social Media Marketing: Breakthroughs in Research and Practice contains a compendium of the latest academic material on the use, strategies, and applications of social media marketing in business today. Including innovative studies on email usage, social interaction technologies, and internet privacy, this publication is ...

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Social Media Marketing: Breakthroughs in Research and Practice, 2 volume 2018, Business Science Reference

ISBN-13: 9781522556374

Hardcover