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Social Media Explained: Untangling the World's Most Misunderstood Business Trend, Revised and Expanded Second Edition

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Social Media Explained: Untangling the World's Most Misunderstood Business Trend, Revised and Expanded Second Edition - Schaefer, Mark W
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Creating a social media strategy for your organization may seem overwhelming, but it doesn't have to be. Acclaimed author, educator, and marketing consultant Mark W. Schaefer untangles the world's most confusing business trend in this all-new edition of his classic book. Social Media Explained is perfect for the busy executive, business owner, entrepreneur, or student who needs a quick and simple explanation of "what to do." The book provides insights into: * The five foundational strategies behind social media success* A ...

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Social Media Explained: Untangling the World's Most Misunderstood Business Trend, Revised and Expanded Second Edition 2018, Mark W. Schaefer

ISBN-13: 9780692062067

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Social Media Explained: Untangling the World's Most Misunderstood Business Trend 2014, Mark W. Schaefer

ISBN-13: 9780615840031

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