This work is intended to show you: how to get people to read your email; how to use the Internet to spy on the competition; and how to ensure the success of an online appearance. The Internet opens a range of new channels for publicity: Web sites; email; discussion groups; online chats; and more. The commercial online services such as CompuServe, AOL and MSN also offer platforms for online publicity. The book looks at the legal issues, Internet etiquette, and the hardware and software you need to be a successful online ...
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This work is intended to show you: how to get people to read your email; how to use the Internet to spy on the competition; and how to ensure the success of an online appearance. The Internet opens a range of new channels for publicity: Web sites; email; discussion groups; online chats; and more. The commercial online services such as CompuServe, AOL and MSN also offer platforms for online publicity. The book looks at the legal issues, Internet etiquette, and the hardware and software you need to be a successful online publicist. Contents include: creating a Web site and registering it so people can find it easier; writing email news releases to opinion leaders and consumers; disguising your publicity pieces as regular email conversations so you can post them on discussion groups; distributing flyers, pictures of your product, newsletters, catalogues; managing online appearances, and creating contests and consumer promotions.
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Good. Ships from UK in 48 hours or less (usually same day). Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. 100% money back guarantee. We are a world class secondhand bookstore based in Hertfordshire, United Kingdom and specialize in high quality textbooks across an enormous variety of subjects. We aim to provide a vast range of textbooks, rare and collectible books at a great price. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. We provide a 100% money back guarantee and are dedicated to providing our customers with the highest standards of service in the bookselling industry.
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Very Good. Very Good condition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included.
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Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included.
