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Marketing Research and Information

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Marketing Research and Information - Housden, Matthew
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Filled with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory, this work is written specially for the Marketing Research and Information module. It contains case studies which help students keep up with changes in Marketing strategies.

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Marketing Research and Information 2007, Butterworth-Heinemann

ISBN-13: 9780750685535

2007-2008 edition

Trade paperback

Marketing Research and Information 2006, Butterworth-Heinemann

ISBN-13: 9780750680097

2006-2007 edition

Trade paperback

Marketing Research and Information 2005, Butterworth-Heinemann, Amsterdam

ISBN-13: 9780750666503

2005-2006 edition

Trade paperback

Marketing Research and Information 2004, Butterworth-Heinemann Ltd, Oxford

ISBN-13: 9780750661942

Paperback