Motivates students through case studies and an applied approach. Focuses on areas such as marketing strategy, market research, relationship marketing and customer retention. Short case studies are integrated within the text with longer case studies at the end of chapters. Discussion points and questions aid clarity. Supports independent study by providing a complete, self sufficient learning package
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Motivates students through case studies and an applied approach. Focuses on areas such as marketing strategy, market research, relationship marketing and customer retention. Short case studies are integrated within the text with longer case studies at the end of chapters. Discussion points and questions aid clarity. Supports independent study by providing a complete, self sufficient learning package
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Add this copy of Marketing Management for Travel and Tourism to cart. $9.45, good condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1999 by Nelson Thornes Ltd.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 550grams, ISBN: 9780748727834.
Add this copy of Marketing Management for Travel and Tourism to cart. $9.45, poor condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1999 by Nelson Thornes Ltd.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 550grams, ISBN: 9780748727834.
Add this copy of Marketing Management for Travel and Tourism to cart. $9.81, good condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1999 by Nelson Thornes Ltd.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 550grams, ISBN: 9780748727834.
Add this copy of Marketing Management for Travel and Tourism to cart. $9.81, fair condition, Sold by Anybook rated 5.0 out of 5 stars, ships from Lincoln, UNITED KINGDOM, published 1999 by Stanley Thornes.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In fair condition, suitable as a study copy. Library sticker on front cover. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 550grams, ISBN: 9780748727834.
Add this copy of Marketing Management for Travel and Tourism to cart. $42.99, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1998 by Nelson Thornes.