Market Segmentation Success: Making It Happen!

Market Segmentation Success: Making It Happen! reviews the principles of market segmentation and target market selection in an easy-to-read format. This how-to guide offers helpful strategies to common problems and best practice processes based on real-world case examples that will help professionals in their efforts for success. Read More

Market Segmentation Success: Making It Happen! reviews the principles of market segmentation and target market selection in an easy-to-read format. This how-to guide offers helpful strategies to common problems and best practice processes based on real-world case examples that will help professionals in their efforts for success. Read Less

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  	This is a digital edition of this title. Rent eBook (2 Options) 180 Day Rental: $46.75 (Expires Jul 11, 2025) 365 Day Rental: $55.25 (Expires Jan 12, 2026) Buy eBook Lifetime Access: $84.99 Title: Market Segmentation Success by Sally Dibb; Lyndon Simkin Publisher: Taylor & Francis Print ISBN: 9780789029188, 0789029189 eText ISBN: 9781136772450 Edition: 2008 1st edition Format: EPUB eBook	$46.75 Rent eBook This is a digital eBook Nothing will be shipped to you Works with web browsers and the VitalSource app on all Windows, Mac, Chromebook, Kindle Fire, iOS, and Android devices Most eBooks are returnable within 14 days of purchase Questions? See our eBook FAQ