Cold Calls. Do any other words strike such fear? Sales calls, calls seeking employment, real estate and investment "prospecting", telephone polling -- all require skill, courage, stamina, and personality. This book includes innovative techniques, including the Telephone Commercial theory, Strategic Scripting, Call Metronome, and the popular Call Caffeine motivation program.
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Cold Calls. Do any other words strike such fear? Sales calls, calls seeking employment, real estate and investment "prospecting", telephone polling -- all require skill, courage, stamina, and personality. This book includes innovative techniques, including the Telephone Commercial theory, Strategic Scripting, Call Metronome, and the popular Call Caffeine motivation program.
Read Less