Barry Feig introduces the 16 hot buttons that drive consumer behaviour. The text shows marketers and salespeople how to identify and push the hot buttons that will get consumers to prefer and purchase their products over a competitor's.
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Barry Feig introduces the 16 hot buttons that drive consumer behaviour. The text shows marketers and salespeople how to identify and push the hot buttons that will get consumers to prefer and purchase their products over a competitor's.
Read Less
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This is a used book in good condition and may show some signs of use or wear. This is a used book in good condition and may show some signs of use or wear.
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