Today's companies must not only export; they also need to open branches in other countries with different business models, customs, and laws. In this book, the authors-both experts with international experience in different countries-provide theory and real case studies to help explain all the problems current executives may face w hen doing business abroad.
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Today's companies must not only export; they also need to open branches in other countries with different business models, customs, and laws. In this book, the authors-both experts with international experience in different countries-provide theory and real case studies to help explain all the problems current executives may face w hen doing business abroad.
Read Less
