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Transnational Management: Text and Cases - Bartlett, Christopher, and Ghoshal, Sumantra, and Birkinshaw, Julian
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Transnational Management: Text and Cases, 4e, Bartlett/Ghoshal/Birkinshaw, combines text material, Harvard and London Business School cases, and readings to present the best of current research and thought on the global business environment. Now in its 4th edition, Julian Birkinshaw joins Bartlett and Ghoshal, recognized as leading scholars on global strategy and organization, as a co-author. Transnational Management focuses on management's challenge associated with developing strategies, designing organizations and ...

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Transnational Management: Text and Cases 2003, McGraw Hill Higher Education, London

ISBN-13: 9780071232289

4th edition

Paperback