Second revised edition of a sourcebook to provide statistics in one place for those involved in all aspects of marketing. Areas covered include: planning, research, budgeting, direct mail, database marketing, exhibitions, presentations, p.r., sales promotion etc. Includes advice and tips from the gurus and key industry associations.
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Second revised edition of a sourcebook to provide statistics in one place for those involved in all aspects of marketing. Areas covered include: planning, research, budgeting, direct mail, database marketing, exhibitions, presentations, p.r., sales promotion etc. Includes advice and tips from the gurus and key industry associations.
Read Less
Add this copy of The Essential Marketing Handbook: All the Information to cart. $11.87, good condition, Sold by Wonder Book - Member ABAA/ILAB rated 5.0 out of 5 stars, ships from Frederick, MD, UNITED STATES, published 1998 by Financial Times Prentice Hall (a Pearson Education Company).
Edition:
1998, Financial Times Prentice Hall (a Pearson Education Company)
Publisher:
Financial Times Prentice Hall (a Pearson Education Company)
Published:
1998
Language:
English
Alibris ID:
16076034412
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Seller's Description:
Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.
Add this copy of The Essential Marketing Handbook: All the Information to cart. $50.06, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 1998 by Ft Pr.
Edition:
1998, Financial Times Prentice Hall (a Pearson Education Company)
Add this copy of All the Information You Need to Make the Ri.. to cart. $29.01, very good condition, Sold by Robin Books rated 3.0 out of 5 stars, ships from Kingston, ON, CANADA, published 1998 by Financial Times Prentice Hall (a Pearson Education Company).
Edition:
1998, Financial Times Prentice Hall (a Pearson Education Company)
Publisher:
Financial Times Prentice Hall (a Pearson Education Company)
Published:
1998
Language:
English
Alibris ID:
17724224385
Shipping Options:
Standard Shipping: $4.71
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Very Good. Very Good Published by Financial Times Pitman Publishing in 1998 306 pages Slight shelf wear to cover, otherwise in very good condition Quality Books Because We Care-Shipped from Canada Usually ships within 1-2 business days If you buy this book from us, we will donate a book to a local school We donate 10, 000+ books to local schools every year.