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Creative Strategy in Direct Marketing

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Creative Strategy in Direct Marketing - Jones, Susan K
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This book contains all the insights and hand s-on tools necessary to create and execute packages that att ract the right customers, turn leads into buyers and convert one-time sales into long term customers. '

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Creative Strategy in Direct Marketing 1998, McGraw-Hill/Contemporary, Lincolnwood, IL

ISBN-13: 9780844231723

2nd edition

Hardcover

Creative Strategy in Direct Marketing 1991, NTC Business Books, Lincolnwood, IL

ISBN-13: 9780844231792

Hardcover