"In the retail jungle dominated by giants like Walmart and Costco, survival for small and medium sized retailers will require a major shift from the traditional strategy of merchandise management to focus on generating customer value. Coping with Retail Giants critically analyzes the modern retail market and identifies how businesses gain the competitive edge over the major retailers that currently control the market. Dr. Samli argues that as society advances economically, consumers will seek better values generated by the ...
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"In the retail jungle dominated by giants like Walmart and Costco, survival for small and medium sized retailers will require a major shift from the traditional strategy of merchandise management to focus on generating customer value. Coping with Retail Giants critically analyzes the modern retail market and identifies how businesses gain the competitive edge over the major retailers that currently control the market. Dr. Samli argues that as society advances economically, consumers will seek better values generated by the retailing sector. This powerful stimulus will accelerate the retail revolution and will be primarily carried out by entrepreneurial retailers-managers in small and medium size retailing. Dr. Samli blends retail theory and practice to present a new model for retailing that delivers customer value, and ultimately, retail success. "--
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Add this copy of Coping With Retail Giants: Gaining an Edge Over to cart. $58.31, good condition, Sold by FirstClassBooks rated 4.0 out of 5 stars, ships from Little Rock, AR, UNITED STATES, published 2015 by Palgrave MacMillan.
Add this copy of Coping With Retail Giants: Gaining an Edge Over to cart. $65.24, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2015 by Palgrave Macmillan.
Add this copy of Coping with Retail Giants: Gaining an Edge Over to cart. $112.32, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2015 by Palgrave MacMillan.
Add this copy of Coping with Retail Giants: Gaining an Edge Over to cart. $112.32, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2015 by Palgrave MacMillan.
