In a constantly changing media landscape, this is the go-to text for any course that examines mass communication from a psychological perspective. Now in its seventh edition, the book continues its exploration of how our experiences with media affect the way we acquire and process knowledge and how this knowledge influences our attitudes and behavior.
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In a constantly changing media landscape, this is the go-to text for any course that examines mass communication from a psychological perspective. Now in its seventh edition, the book continues its exploration of how our experiences with media affect the way we acquire and process knowledge and how this knowledge influences our attitudes and behavior.
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