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Category Management in Purchasing: A Strategic Approach to Maximize Business Profitability

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Category Management in Purchasing: A Strategic Approach to Maximize Business Profitability - O'Brien, Jonathan
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Category Management in Purchasing is a comprehensive guide to strategic category management which provides a step-by-step guide to its implementation and use, and enables readers to deliver value and cost savings when sourcing and purchasing. Now in its fourth edition, this text has cemented its place as the essential reference for category management practitioners. In this new edition, Jonathan O'Brien shows how a strategic approach needs to integrate with other approaches, such as supplier relationship management and how ...

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Category Management in Purchasing: A Strategic Approach to Maximize Business Profitability 2024, Kogan Page Ltd, London

ISBN-13: 9781398613799

5th edition

Trade paperback

Category Management in Purchasing: A Strategic Approach to Maximize Business Profitability 2019, Kogan Page Ltd, London

ISBN-13: 9780749482619

4th edition

Hardcover

Category Management in Purchasing: A Strategic Approach to Maximize Business Profitability 2015, Kogan Page Ltd, London

ISBN-13: 9780749472306

3rd edition

Hardcover

Category Management in Purchasing: A Strategic Approach to Maximize Business Profitability 2012, Kogan Page Ltd, London

ISBN-13: 9780749464981

2nd edition

Hardcover

Category Management in Purchasing: A Strategic Approach to Maximize Business Profitability 2009, Kogan Page, London, England

ISBN-13: 9780749452575

Hardcover