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Seller's Description:
Good in good dust jacket. This is a used book in good condition and may show some signs of use or wear. This is a used book in good condition and may show some signs of use or wear.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. In fair condition, suitable as a study copy. Dust jacket in fair condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 500grams, ISBN: 9780684839905.
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Seller's Description:
Like New in Like New jacket. Inscribed and Signed By Author Inscribed "To Norm, With best wishes and many thanks for the quotation used on the jacket cover. Sincerely Frank 12-10-97."+ letter to book recipient. Slightly scuffed cover. Presenting Planned Innovation--the market-tested, five-step paradigm that has been proven to increase the success rate of new-product ventures in more than 20 companies. This book covers all aspects of PI, including how to cultivate a lasting market orientation, how to formulate selection criteria that reflect strategic objectives and tactical goals, and how to assess positive and negative influences. 44 charts & diagrams.
