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A Field Guide to the Yettie: America's Young, Entrepreneurial Technocrats

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A Field Guide to the Yettie: America's Young, Entrepreneurial Technocrats - Sifton, Sam
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The yettie is "young" and "entrepreneurial." His business is technology. He has an extremely difficult time explaining to his parents exactly what it is he does for a living. This book takes a humourous and biting look at all aspects of yettie culture, from clothes to transport, to drinks and dinner to e-mail to accessories to political beliefs to choices of reading material. The guide further classifies yettie behaviour and style based on job title and description and educational background and, perhaps most important, ...

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A Field Guide to the Yettie: America's Young, Entrepreneurial Technocrats 2000, Hyperion Books, New York, NY

ISBN-13: 9780786886098

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