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Misleading Marketing Communication: Assessing the Impact of Potentially Deceptive Food Labelling on Consumer Behaviour
by Smith, Viktor, and Barratt, Daniel, and Møgelvang-Hansen, Peter
2022, Palgrave Macmillan
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Misleading Marketing Communication: Assessing the Impact of Potentially Deceptive Food Labelling on Consumer Behaviour
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2022, Palgrave Macmillan
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9783031112058
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Misleading Marketing Communication: Assessing the Impact of Potentially Deceptive Food Labelling on Consumer Behaviour
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