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Seller's Description:
Used: Acceptable. Paperback in good condition. Each book in the "Secrets" series is designed as a management aid for business practitioners, business and communications students and personnel involved in marketing, sales and finance. This volume examines the pros and cons of direct mail marketing and explains how a company can invest in the most successful and economical form of this advertising technique. It invites the reader to decide how direct marketing can best be applied profitably to their own business.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. Clean from markings In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 400grams, ISBN: 9780434909032.