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Seller's Description:
HARDCOVER Good-Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name-GOOD Standard-sized.
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Seller's Description:
Very Good in Very Good jacket. 8vo. xiv, 161pp, index, bibliography, glossary. Or black cloth in jacket. Prev owners name on ffep. Slight rubbing to jacket. The varied uses of semiotics to enhance reading and teaching. Begins by locating semiotics among contemporary developments in critical theory. Then presents a theory of literature based on semiotic principles, with illustrations drawn froma 'minimal' literary form-the bumper sticker. In the chapters that followthe author applies scientific theories to a variety of texts, ranging from poems by William Carlos Williams, WS Merwin and Gary Snyder; and stories by James Joyce and Ernest Hemingway and a scene from Sheridan's School for Scandal. In the final chapter-Uncoding Mama: The Female Body as text-he examines how literature and language have shaped and controlled male and female consciousness of the female body. Along the way he illustrates the affinity between feminism and semiotics as critical methods, each having an interest in the revelation of hidden codes that influence perception and behavior.
